ReadyCare partners with Unifood to expand distribution to Singapore. (Left to Right) Yeoh Eng Foo, Founder and Managing Director of ReadyCare Malaysia Sdn Bhd, and Loh Jwee Poh, Managing Director of Unifood International Pte Ltd (Unifood)
ReadyCare Signature, a Malaysian brand for bio-based cleaning products, has partnered with Unifood International Pte Ltd (Unifood) to distribute its products in Singapore, and launched its new Baby Care line, offering parents a safe and eco-friendly way to care for their babies.
This collaboration with Unifood, a Singaporean fast-moving consumer goods (FMCG) company known for its successful brands such as Unisoy and LeSoy, marks a crucial milestone in ReadyCare Signature’s regional expansion. Leveraging Unifood’s extensive distribution network and market expertise, ReadyCare Signature will introduce its bio-based cleaning solutions to a wider audience in Singapore.
Partnering with Unifood, a company deeply rooted in the on-the-go nutrition solutions business segment, aligns perfectly with our mission. Their expertise will help us bring ReadyCare Signature’s eco-friendly solutions to more families in Singapore, supporting their journey towards healthier and more sustainable living.
-Yeoh Eng Foo, Founder and Managing Director of ReadyCare, at the MOU signing ceremony.
As the first brand in Malaysia to earn United States Department of Agriculture (USDA) biobased certification, ReadyCare is committed to sustainability and safeguarding the health and well-being of people and planet through its eco-friendly products, which are Halal-certified and vegan-friendly certified by the UK Vegan Society.
ReadyCare also launched its new Baby Care line featuring carefully formulated products such as Baby Bottle & Utensil Cleaner, Baby Laundry Detergent, and Baby Sanitizer Spray, all crafted with plant-based ingredients to replace harsh, fossil-based chemicals.
(Left to Right) Mr. Goh Wee Ping, Brand Ambassador of ReadyCare Malaysia Sdn Bhd, Ms. Juliana Chai, Director of ReadyCare Malaysia Sdn Bhd, and Mr. Yeoh Eng Foo, Founder and Managing Director of ReadyCare Malaysia Sdn Bhd, launches new Plant-Based Baby Care Line.
A study by the World Health Organization (WHO) in 2022 reported that children under five are exposed to higher levels of pollutants, which can lead to developmental issues, respiratory problems, and other health concerns. With the surge in the demand for non-toxic, baby-safe products, the global baby care market is expected to reach USD 206.68 billion by 2029, according to a 2023 report by Research and Markets.
This launch addresses growing concerns among parents about chemical exposure, offering a safer alternative that protects both their children and the environment. According to ReadyCare Signature, its line of Baby Care products, like the rest of its range, are also vegan-certified, gentle enough for daily use, and safe for items that come into close contact with babies and young children.
ReadyCare's Plant-Based Baby Care Line includes Baby Sanitizer Spray, Baby Laundry Detergent, and Baby Bottle and Utensil Cleaner.
To further enhance consumer convenience, ReadyCare Signature’s subscription service in Malaysia allows customers to receive their preferred products regularly. This service ensures that eco-friendly cleaning solutions are always within reach.
Both ReadyCare Signature subscription service and Baby Care products can be purchased online through ReadyCare's official website at rcsignature.com.my
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