Lenovo's new service lets companies offset their Computers’ CO2 Emissions

The Lenovo CO2 Offset Services are one of the first in the world to tie dedicated offsets to individual products

Leading technology company, Lenovo, has recently launched its CO2 Offset Services throughout the Asia Pacific, allowing customers in Malaysia and other markets around the region to effortlessly offset carbon emissions of selected Lenovo products at the point of purchase. Lenovo CO2 Offset Services seeks to meet customers’ growing desire for eco-transparency in all their purchases and is one of the first in the world to tie dedicated offsets to individual products, to help better understand individual carbon footprints.

The service works by factoring in emissions produced from the manufacture and shipping of each individual product, as well as those for an estimated typical five years of usage.

This amount is then offset through one of many partner initiatives, including projects overseen by the United Nations.

"This is a unique opportunity for our customers to see direct carbon offset results that are tangible through the IT purchases they make, and it is also a cause that is near and dear to my heart," said Lenovo's, executive director of Asia Pacific Services Business, Daniel Fields.

"We have crunched the numbers and can say with confidence what carbon impact the individual product you buy will have. You can then simply choose to offset this product's carbon footprint at the point of purchase," added Fields. To date, more than 26,000 metric tons of carbon dioxide equivalents (corresponding approximately to the emissions of 1.7 million miles of air travel ) have already been offset by Lenovo’s customers globally.